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the perfect white shirt

made for every day

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Personalise your shirt

We specialise in one thing - the perfect white shirt.

Everyone should have a good white shirt in their wardrobe that builds an endless number of outfits for any occasion.

The Paloma Shirt is the ultimate button down, carefully crafted from soft sustainable fabric, now with a detachable waist tie to create a fitted or oversized silhouette effortlessly.

Designed in London made in Portugal.

We believe perfection comes from focus. Instead of chasing trends, we set out to create the one white shirt you'll reach for every day - timeless, versatile and made to last. By dedicating ourselves to mastering a single piece, we ensure every inch of the Paloma shirt is flawless.

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